About Narskuttelu Oy
Founded in 2017 in Kitee, Finland, Narskuttelu Oy is a family-owned specialist in xylitol oral-care products. Our mission is to enhance oral health and wellbeing by utilising xylitol with a unique twist.
What We Do
- We produce a wide range of 100% or high-xylitol products: full-xylitol pastilles, lollipops, moisturising hand sanitiser containing xylitol, dry-mouth pastilles, xylitol oat fibre and fluoride toothpastes. All made in our manufacturing facility in Puhos, Eastern Finland.
- We also import and distribute dental hygiene tools (toothbrushes, interdental brushes, dental guards, etc.) in Finland and Sweden.

Xylitol oat fibre



Nos SLS xylitol toothpaste


B2B, White-Label, & Custom Solutions
- We serve both business-to-consumer (B2C) and business-to-business (B2B) clients. Whether you are a retailer, distributor, or a business seeking branded promotional products, we can accommodate your needs.
- White label / customised products are available: you can place your logo, custom packaging, flavours or product mix. We offer flexible minimum order quantities and both small orders and large batches. All design, labelling and production happen in our manufacturing facility, allowing fast turnaround.
Our Story & Expertise
- Founded by Marianne and Pekka Hoppu.
- Marianne Hoppu, CEO, B.Eng. (Industrial Management), has a strong background in production economics, strategic management, and operational leadership. She specialises in developing efficient processes, ensuring smooth day-to-day operations, and leading Narskuttelu Oy’s growth in both domestic and international markets. Her expertise combines technical knowledge in industrial management with a customer-focused approach, making her a trusted partner for B2B and B2C clients alike.
- Pekka Hoppu, President of Narskuttelu Oy, holds a PhD in Pharmaceutical Technology and has extensive expertise in product development, oral health innovation, and cleanroom manufacturing processes.
- Narskuttelu Oy grew from humble beginnings: Pekka’s own recipes attracted interest nationally and internationally, prompting us to set up a small Finnish pastille and oral care factory.
Why Choose Us / What Makes Us Trustworthy
- We are located in Puhos, Kitee, Eastern Finland, operating under Finnish and EU food & safety standards. This ensures transparency, compliance, and product safety.
- Strong focus on customer service: whether for individual C-consumers, or for corporate clients needing custom branding, promotional items or business gifts.
Our Vision & Where We Are Headed
We aim to be a leading producer of oral-health-enhancing xylitol products in Europe, known for quality, innovation, and reliability. We plan continued growth in both domestic & international markets, product development (new flavours, formats) and partnerships with B2B clients looking for trusted, xylitol-based oral care solutions.
Contact Us
Address: Teollisuustie 17, 82430 Puhos, Kitee, Finland
Email: asiakaspalvelu@narskutteluoy.fi
Key Contact (for B2B / White-Label enquiries): Marianne, Pekka and Aino.

